Gordon Sun
Founder of Simmy
"Blown away by monetization rate - we're seeing one install every 3 minutes."
Matt
Founder of PlantSnap
"The optimisation on cancel intent flow is going to save us 10k$+ monthly, this is really exciting"
We're founders and operators who have built, scaled and exited apps and app studios.
CityMapper
Acquired
Nexus Play
Acquired
Entries
Example Campaign
WHAT YOU'LL GET WITH EVERY UGC CAMPAIGN
FREQUENTLY ASKED QUESTIONS
What is UGC?
UGC (user-generated content) is short-form video - typically TikTok, Instagram Reels, YouTube Shorts - that looks and feels native to the platform rather than polished ad creative. It's currently the highest-ROI growth channel because audiences engage with it as real content, not advertising.
How involved is the process?
Light. We do extensive research on the product and market, and align with you during onboarding. After that, we run the campaign end-to-end: creator selection, content review, posting, optimisation, reporting. Founders typically spend <30 minutes per week once a campaign is live.
Does this work for all apps and businesses?
UGC works well for many apps, but there are some where it’s not as strong of a fit. That’s why we do an extensive discovery and free strategy call before suggesting a partnership. We'll tell you upfront on the call if it’s not a fit. You can book one here.
What can I expect working with ViReal?
First content live within 14 days of onboarding. 300-1000+ videos per month. Weekly performance reporting. A dedicated UGC manager plus access to founders and operators who've built, scaled and exited apps - daily comms, and advisory support across the full funnel.
